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The Truth About Taco Tuesday

The Truth About Taco Tuesday

A tale of lawyers, tortillas, and the corporate liberation of a phrase too greasy to be owned.

Eddie Rohwedder's avatar
Eddie Rohwedder
May 13, 2025
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Useless Knowledge®
Useless Knowledge®
The Truth About Taco Tuesday
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Hello Useless Knowledge Nation!

Let’s get one thing straight: Taco Tuesday didn’t start in Mexico. It started in America—deep-fried in marketing cheese and served with a side of lawsuits.

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For decades, “Taco Tuesday” w…

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